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UPAYA PENINGKATAN KINERJA ORGANISASI MELALUI INOVASI TRANSFORMASI BUDAYA PROSOSIAL

Tjahjaningsih, Endang (2012) UPAYA PENINGKATAN KINERJA ORGANISASI MELALUI INOVASI TRANSFORMASI BUDAYA PROSOSIAL. SEMINAR NASIONAL DAN CALL FOR PAPERS . ISSN 978-979-3649-65-8

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Abstract

This research aims to develop a new theoretical approach in solving the difference of research result between the effects of innovation orientation towards performance, to learn and analyze the development the innovation of prosocial cultural transformation. The research was conducted in the area of Pekalongan, Rembang, Sragen, Solo and Banjarnegara. It was based on the cluster of the batik rank in Central Java Province. The sample size of the study was 200 owners/ leaders/ managers of Small and Medium Scale Enterprises. The result showed that consumer orientation affect positively towards creative product development, supplier orientation affects positively towards creative technique based on cost efficiency, employee creativity affects positively towards responsibility to employees and the community. Afterwards, creative product development affect positively towards organizational performance, creative technique based on cost efficiency affect positively towards organizational performance, responsibility to employees and the community affect positively towards organizational performance. The limitation and implication for the future study and the managerial implication are also discussed in this study.

Item Type: Article
Uncontrolled Keywords: innovation orientation, innovation of prosocial cultural transformation, and organizational performance.
Subjects: H Social Sciences > H Social Sciences (General)
Faculty / Institution: ?? Proceedings ??
Depositing User: User Proceeding
Date Deposited: 04 Jul 2012 03:53
Last Modified: 05 Jul 2012 04:17
URI: http://eprints.unisbank.ac.id/id/eprint/198

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