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Developing Creative Fashion Industry in Central Java Province

Agus Budi, Santosa and Agung, Nusantara and Sri, Nawatmi Developing Creative Fashion Industry in Central Java Province. Media Trend.

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The advantage of the fashion industry are contributing to creating a workforce and creating high values of various commodities. The growth of the industrial sector becomes the mainstay of local government to increase Indonesia’s economy as one of the most dominant economic sectors. This article will analyze strategies and policies to develop the fashion industry with SWOT analysis. The research results showed the strengths aspects, like supportive local sources, cultural wealth, and available facilities and infrastructures. The supporting of opportunity aspects is the open chances of domestic and foreign markets and government concern and support. Developing human resources competencies, developing promotion as well as fashion product marketing, and cost aspects were conducted to develop the creative industry.

Item Type: Article
Subjects: H Social Sciences > H Social Sciences (General)
Faculty / Institution: Fakultas Ekonomika dan Bisnis
Depositing User: Fakultas Ekonomi
Date Deposited: 03 Jan 2023 04:38
Last Modified: 03 Jan 2023 04:38
URI: https://eprints.unisbank.ac.id/id/eprint/9044

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