Items where Author is "Mulyo , Budi Setiawan,"

Article

Mohamad Rif’an, 08.05.51.0052 and Mulyo , Budi Setiawan, (2012) PENGARUH CITRA MEREK, NILAI, KEPUASAN PELANGGAN TERHADAP LOYALITAS PELANGGAN. Students' Journal of Economic and Management, 1 (1).

Jaelani Sidik, 07.05.51.0107 and Mulyo , Budi Setiawan, (2012) PENGARUH HARGA, ATRIBUT PRODUK DAN IKLAN TERHADAP KEPUTUSAN PEMBELIAN ROKOK GUDANG GARAM DI KECAMATAN PEDURUNGAN. Students' Journal of Economic and Management, 1 (1).

Sutiyana, 08.3502.0725 and Mulyo , Budi Setiawan, (2012) PENGARUH KUALITAS PRODUK DAN KUALITAS LAYANAN TERHADAP KEPUTUSAN PEMBELIAN PADA KLINIK KECANTIKAN CORPODERMA RUMAH SAKIT KELUARGA SEHAT PATI. Students' Journal of Economic and Management, 1 (1).

Innayah Hayyu, Cahyati and Mulyo, Budi Setiawan, THE EFFECT OF BRAND ASSOCIATIONS, BRAND LOYALTY AND BRAND AWARENESS ON BRAND EQUITY ON SCARLETT WHITENING PRODUCTS (Case Study On Consumers Of Scarlett Whitening Products In Semarang City). Jurnal Ekonomi, Volume 11, No 03 2022.

Ardiansyah, Ardiansyah and Mulyo, Budi Setiawan, THE EFFECT OF BRAND AWARENESS, BRAND IMAGE, AND PERCEIVED QUALITY ON CUSTOMER SATISFACTION (STUDY ON CAFE Mr.K BSB). Journal Economics, Volume 11, No 02 September 2022.

Roy Andhika, Oktaviansyah and Mulyo, Budi Setiawan, THE EFFECT OF CELEBRITY ENDORSSEMENT, ONLINE CUSTOMER REVIEW AND CUSTOMER EXPERIENCE ON PURCHASE INTENTION MARKETPLACE SHOPEE (Study on Students at Stikubank University (Unisbank) Semarang). Jurnal Ekonomi, Volume 11, No 03, 2022.

Suzy, Widyasari and Ali, Maskur and Mulyo, Budi Setiawan, The Effect of Motive, Product Quality, Price Perception and Brand Image toward Buying Decision Process. Jurnal Ilmiah.

Sri, Isnowati and Mulyo, Budi Setiawan, Exchange Rate Pass-through to Import Prices in Indonesia: Evidence Post Free Floating Exchange Rate. IJEFI.

Sri, Isnowati and Mulyo, Budi Setiawan, Exchange Rate Pass-through to Import Prices in Indonesia: Evidence Post Free Floating Exchange Rate. International Journal of Economics and Financial Issues, 2017, 7(1), 323-328..

Mulyo, Budi Setiawan, and Sri, Nawatmi and Agung, Nusantara Income Inequality – Empirical Study of 34 Provinces in Indonesia. Jurnal Ekonomi & Ekonomi Syariah Vol 7 No 2, Juli 2024.

Sri, Isnowati and Mulyo, Budi Setiawan, and Basukianto, Basukianto and Wardjono, Wardjono Investment and Government Expenditure and Investment Economic Growth in Central Java, Indonesia. Advances in Economics, Business and Management Research, volume 169.

Sri, Isnowati and Mulyo, Budi Setiawan, MIGRASI SIRKULER DI KABUPATEN KENDAL. Proceeding SENDIU 2020.

Yulianita, Putri Rahma1 and Mulyo, Budi Setiawan, PENGARUH BRAND AMBASSADOR, ELECTRONIC WORD OF MOUTH (e-WOM) DAN CITRA MEREK TERHADAP MINAT BELI PRODUK SUNSCREEN AZARINE. Jurnal Bisnis dan Manajemen.

Ananda Devia, Wulansari and Mulyo, Budi Setiawan, Pengaruh Citra Merek, Gaya Hidup dan Kelompok Referensi Terhadap Keputusan Pembelian Iphone. Economics and Digital Business Review.

Chicilia Ayu, Zherlina and Mulyo, Budi Setiawan, Pengaruh Harga, Promosi dan Store Atmosphere terhadap Keputusan Pembelian Konsumen Omah Langit Semarang. Ekonomis: Journal of Economics and Business.

Riska, Okhtavia and Mulyo, Budi Setiawan, Pengaruh Kualitas Produk, Citra Merek, Dan Inovasi Produk Terhadap Keputusan Pembelian Konsumen Sepatu Olahraga NIKE (Studi Pada Pengguna Sepatu Olahraga NIKE di Kota Kendal). SEIKO : Journal of Management & Business.

Dilla Dienul, Haq and Mulyo, Budi Setiawan, Pengaruh Persepsi Harga dan Kualitas Layanan terhadap Kepuasan dan Loyalitas Pelanggan (Studi Pada Pelanggan Koncocetak). SEIKO : Journal of Management & Business.

Book Section

Mulyo, Budi Setiawan, and Alimuddin, Rizal and Agus Murdiyanto, Agus and Sri Rahayuningsih, Yayuk and WidhianHardiyanti, Widhian and Ali Maskur, Ali MODUL MANAJEMEN PEMASARAN JASA KEUANGAN. In: MODUL MANAJEMEN PEMASARAN JASA KEUANGAN. Badan Penerbitan Universitas Stikubank (BP-UNISBANK) Semarang. ISBN 978-602-9026-33-7