Items where Author is "Eric, Santosa"

Eric, Santosa AFFECTIVE RESPONSE AND ATTRACTION EFFECT ON CONSUMER’S INTENTION TO BUY. Economics, Law and Policy.

Eric, Santosa ATTRACTION EFFECT ON CONSUMER’S DECISION MAKING. IJABER.

Eric, Santosa CAN PRODUCT LEADERSHIP BE A PREDICTOR OF A CUSTOMER’S LOYALTY? Journal of Indonesian Economy and Business.

Markus, Surkamta and Eric, Santosa COMPROMISE EFFECT ON CONSUMERS’ BEHAVIOR. Journal of Indonesian Economy and Business.

Eric, Santosa CREATING CUSTOMER INTENTION TO BUY THROUGH CUSTOMER INTIMACY STRATEGY. International Journal of Economic Research.

Eric, Santosa EFEK ATRAKSI PADA PENGAMBILAN KEPUTUSAN MODEL MULTI-STAGE. LAPORAN HASIL PENELITIAN.

Eric, Santosa EFEK KOMPROMIS PADA PENGAMBILAN KEPUTUSAN MODEL MULTI STAGE. LAPORAN HASIL PENELITIAN.

Eric, Santosa HIGH AND LOW INVOLVEMENT PRODUCTS: FROM THE PERSPECTIVE OF THE MULTISTAGE PROCESS MODEL. IJER.

Eric, Santosa THE POWER OF PRODUCT LEADERSHIP IN GENERATING CUSTOMERS’ INTENTIONS TO BUY: THE CASE OF DAGADU. Journal of Indonesian Economy and Business.

Eric, Santosa TERBENTUKNYA SIKAP DAN NORMA SUBJEKTIF PELANGGAN DARI ADANYA KETIDAKPUASAN DAN CITRA PROVIDER YANG BURUK SERTA DAMPAKNYA TERHADAP NIAT PELANGGAN UNTUK SWITCH KASUS PENCURIAN PULSA. Jurnal Equilibrium.